• A quarter of buyers (25%) look to purchase cars online, up from 18% in 2021 • Preference for buying in dealership also increased to 61% up from 54% in 2021 • Dealership will remain important for convincing “EV skeptics” / Car buyers are more likely than ever to complete their purchase online with 25% of respondents looking to buy through manufacturer or third-party websites. At the same time, preference for completing a purchase in a dealership rose to 61% while the remaining respondents are undecided.(....)
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Zum Lesen der Mitteilung klicken Sie bitte auf den folgenden Link: -> Pressemitteilung: One in four are buying cars online but dealerships will remain vital for move to EVs – EY Mobility Consumer Index Quelle: Ernst & Young GmbH |
Schlagwörter: Ernst & Young GmbH, EY Mobility Consumer Index (MCI), A quarter of buyers (25%), cars online, “EV skeptics”, manufacturer or third-party websites, online tools for pre-sale and vehicle research
Kategorie(n): Märkte & Konjunktur
