As Europe sets its eyes on Sweden and the city of Malmö this week, SAS is kicking off the summer season with an AI generated campaign, welcoming visitors to the vibrant region of Copenhagen and Malmö – forming a stage for music and celebrations during the next coming days. To help build on the excitement in Malmö this week, the SAS in-house marketing team has partnered with award winning Swedish AI artist Stephanie Löwenstein to develop bold images showcasing virtual SAS passengers displayed on SAS’ online channels, on the streets of Copenhagen and Malmö, as well as at key airports across Scandinavia. / (....)