Truck industry leaders are using digital reinvention to drive future success. / As Bob Dylan so eloquently put it, “The times they are a-changin’.” For the truck industry, this couldn’t be any truer. What previously was a very singular, manual, labor-intensive process of picking up and delivering a package has been replaced by truck companies implementing logistic processes called capacity-as-a-service, crowdsourced delivery, truck platooning, optimized predictive maintenance, driver/truck/road-specific routing, smart cargo, automated driver assist, and the list goes on and on. And this doesn’t even include the transformation that is happening with powertrain and emissions through the electrification of the vehicle.